MY STORY

I have professionally previously spent more than a decade within the official FERRARI & McLAREN importer/dealer network with special edition programs, customer racing and various high-level customer events in the Nordics and throughout Europe.

A part from many trackdays over the years  and some occasional racing, I enjoy being a Porsche Club Sweden Driving Instructor and until 2024 my various roles at the Scuderia Hanseat Driver training at NBR as instructor, coach and ambassador. As of 2025, I am proud to run the Scuderia!

My professional work and engagements has always been my main "hobby". 

Fortunately, I also find time to enjoy my longtime DRIVING  & PORSCHE  passion 

The events and communities we create  are all about sharing great experiences along a journey where FRIENDSHIP is just as important as the driving.

1^st LAP TO 24H OF NÜRBURGRING

The Nürburgring is a mythical place, and since my 1^st lap on the Nordschleife,  it has become what  is a lifelong  passion.

My "NBR journey" has  so far included everything from trackdays, various driver trainings and Touristenfahrten to occasional racing,  including the 24H of Nürburgring in 2024.

The more laps I do on  Nordschleife, the more evident it becomes how much more there is for me to learn and understand.

That's why I really like our driver training activities as they help  us to develop our driving and skills to become a more complete and safer driver.